India mobile device market is a global dynamo of smartphone change, market growth, and the power of network market effects. Government support (and intervention) has had beneficial effects and held back the telecommunications marketspaces. The Dynamic India now has opportunity to extend local benefits and rewards with local innovation, global players, and opportunities for Indian producers.
The goal for Indian government telecommunications and Internet policy has been to provide the widest accessibility to Internet communications and information services now focused with more than 90% of access being mobile. Sales of Internet-capable mobile devices exceeded 190M units in 2021 with more than 48M sold in 1Q2022 according to market analysts. Serving that ambition has led India to a critical point where ‘feature phones’ (manufacturing completed locally and sold at low costs) sales dropped by 41% in 1Q2022 compared to a year ago.
This post continues in its next installment with a look at the trends in the marketplace.
Look for another post in the Dynamic India Series at www.ekalore.com/india-business
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