EkaLore has written about Alien Invasions by unexpected market entrants into market areas where they seek to capture incumbent margins, revenues, and customers. Alien Invaders use their capital, technological enabling, and gained expertise to compete. This release discussed (discusses) incumbents that act to Grow Their Own Alien.
An incumbent enterprise may take a forward-looking view. The incumbent enterprise may see their marketplace, market share, and resources with clarity. Circumstances may now be attractive to an Alien Invader. Technology changes will soon disrupt the marketplace, or customer needs are changing away from current offerings, or investment may now be financially inexpensive on the balance sheet.
What marketplace:
· Employs less than 1% of national populations
· Geographically dispersed over huge continental areas
· Always highly regulated and under attack by many interest groups
· Dominated by global economics and international trade
· Marketplace participants vary from individuals to the largest enterprises on the planet
· Dependent on annual financing cycles from a highly concentrated set of lenders
· Oh yes, will be clobbered by oncoming climate change
In our next release EkaLore will look at the oncoming Alien Invasions of “Precision Agriculture”.
If you’re interested in more examples of EkaLore’s Alien Invaders – www.ekalore.com/alien-invaders
If you’d like to talk with us, set up a short call with a Senior Analyst – www.ekalore.com/contact
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